Naughty Apr 2026

As of April 2026, the White House has reportedly developed a tiered "naughty and nice" list to categorize NATO allies based on their defense contributions and support for specific U.S. military positions, such as the conflict in Iran.

Companies that "go the extra mile" for customers. Examples include: REI: For flexible return and exchange policies. Southwest Airlines: For allowing two free checked bags. Market Research: Naughty Trend Report Naughty Trend Report & Custom Naughty Market Research

Companies are flagged for "hidden or tricky fees, fine print, or generally unfriendly practices". Historical examples include: naughty

For over a decade, has published an annual list highlighting specific company policies that either prioritize or harm consumer interests.

The administration is weighing actions such as pulling troops, canceling joint exercises, or halting arms sales for those on the "naughty" list. Consumer Advocacy: Consumer Reports "Naughty & Nice" As of April 2026, the White House has

Spain, the United Kingdom, and France have reportedly fallen out of favor for stalling or rejecting certain U.S. requests.

For doubling early termination fees on smartphone contracts. GameStop: For restrictive return policies. Examples include: REI: For flexible return and exchange

Countries like Germany, Romania, Israel, and the Baltic states are noted as being in "special favor" for their contributions.