: Illusionist Zach King holds the record for the most-watched short video, with his "Magic Ride" reaching over 2.3 billion views as of early 2025.
: Saturday is considered the best day to post, closely followed by Monday. Most viewed
To achieve high view counts in 2026, research from Buffer suggests the following optimal posting windows: : Illusionist Zach King holds the record for
Depending on the platform, "most viewed" content refers to the videos or posts that have achieved the highest reach or engagement metrics. As of April 2026, the current records for the most viewed and liked posts across major social media platforms are: As of April 2026, the current records for
: The single best time is Sunday at 9 a.m. , while the most consistent high-engagement window is between 6 p.m. and 11 p.m. .
: The " Baby Shark Dance " by Pinkfong remains the most viewed video in history, with over 16 billion views .
: DJ Khaled holds the record for the most viewed Snapchat of all time, reaching approximately 750 million views . Best Times to Post for Maximum Views (2026 Data)