: A popular, budget-friendly AC-powered studio strobe. It provides 120 watt-seconds of power and features a rapid 0.5–2 second recycle time, making it a staple for home studios and product photography.

: A classic box camera from the 1950s manufactured by Bilora for Sears. It uses 120 medium format film and is distinctive for its dual viewfinders for both vertical and horizontal shots. It is often sought by collectors for its sharp center-image glass lens and "retro" aesthetic.

The "Flash 120" name is most iconic in the world of film photography and studio lighting.