The "East" is frequently defined in opposition to the "West" (the East-West dichotomy). This distinction is often less about geography and more about deep-seated cultural values. Eastern Philosophy vs Western Philosophy

The word derives from the Old English ēast , with roots tied to the Latin Orient , both meaning "rising". 2. The Cultural and Philosophical "East"

It is defined as the direction toward which the sun rises.

Historically, the east (the rising sun) has symbolized new beginnings, birth, and enlightenment.

At its most basic, east is the cardinal direction 90° to the right of north.